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Minority influence
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Social Influence A01 Minority Where a small amount of people or one person influence another person's beliefs/behaviours Consistency Minority consistent in views Draws attention to minority view Commitment Influence Flexibility Show dedication to belief (e.g. personal sacrifice) Majority group pay more attention - augmentation principle A03 MINORITY INFLUENCE Adapt point of view and accept counter-arguments Stubborn can be off-putting The process of change Increasing numbers switch from majority to minority Occurs quicker over time - snowball effect Evaluation Artificial tasks Paper 1 Research support for consistency Moscovici et al.'s study showed consistent minority opinion has greater effect on inconsistent opinion Wood et al. (1994) found minorities who were consistent were most influential Research support for depth of thought Martin et al. (2003) found people are less likely to listen to a minority than a majority Suggests minority message had been more deeply processed and had a more enduring effect Lack external validity due to the tasks involved (Asch's line task) Limits what we know about minority influence in real-life situation Research support for internalisation Social Influence Paper 1 Moscovici found people were more likely to change their views privately, but reluctant to admit this publicly Limited real-world applications Real-life social influence situations that are not under controlled conditions are more complicated
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Psychology - Social Influence
Psychology - Social Influence
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189
SOCIAL INFLUENCE A-Level revision notes
whole topic of social influence
24
minority influence - AO1/AO3
Psychology AQA - social influence - research into minority influence - AO1/AO3
178
Social influence summary notes
Condensed notes for psychology: social influence. Exam board is AQA A Level psychology
8
AQA Psychology A-level, Social influence, Describe and evaluate research into minority influence.
This is a model essay, that should hopefully help students gain the appropriate knowledge and expertise to be able to write essays, in practice for their exams.
3
Minority Influence
A-Level notes on Minoriy Influence. A01+A03
30
Minority influence evaluation points
Social Influence
Social Influence A01 Minority Where a small amount of people or one person influence another person's beliefs/behaviours Consistency Minority consistent in views Draws attention to minority view Commitment Influence Flexibility Show dedication to belief (e.g. personal sacrifice) Majority group pay more attention - augmentation principle A03 MINORITY INFLUENCE Adapt point of view and accept counter-arguments Stubborn can be off-putting The process of change Increasing numbers switch from majority to minority Occurs quicker over time - snowball effect Evaluation Artificial tasks Paper 1 Research support for consistency Moscovici et al.'s study showed consistent minority opinion has greater effect on inconsistent opinion Wood et al. (1994) found minorities who were consistent were most influential Research support for depth of thought Martin et al. (2003) found people are less likely to listen to a minority than a majority Suggests minority message had been more deeply processed and had a more enduring effect Lack external validity due to the tasks involved (Asch's line task) Limits what we know about minority influence in real-life situation Research support for internalisation Social Influence Paper 1 Moscovici found people were more likely to change their views privately, but reluctant to admit this publicly Limited real-world applications Real-life social influence situations that are not under controlled conditions are more complicated
Social Influence A01 Minority Where a small amount of people or one person influence another person's beliefs/behaviours Consistency Minority consistent in views Draws attention to minority view Commitment Influence Flexibility Show dedication to belief (e.g. personal sacrifice) Majority group pay more attention - augmentation principle A03 MINORITY INFLUENCE Adapt point of view and accept counter-arguments Stubborn can be off-putting The process of change Increasing numbers switch from majority to minority Occurs quicker over time - snowball effect Evaluation Artificial tasks Paper 1 Research support for consistency Moscovici et al.'s study showed consistent minority opinion has greater effect on inconsistent opinion Wood et al. (1994) found minorities who were consistent were most influential Research support for depth of thought Martin et al. (2003) found people are less likely to listen to a minority than a majority Suggests minority message had been more deeply processed and had a more enduring effect Lack external validity due to the tasks involved (Asch's line task) Limits what we know about minority influence in real-life situation Research support for internalisation Social Influence Paper 1 Moscovici found people were more likely to change their views privately, but reluctant to admit this publicly Limited real-world applications Real-life social influence situations that are not under controlled conditions are more complicated
Can't find what you're looking for? Explore other subjects.
Knowunity is the # 1 ranked education app in five European countries
Knowunity was a featured story by Apple and has consistently topped the app store charts within the education category in Germany, Italy, Poland, Switzerland and United Kingdom. Join Knowunity today and help millions of students around the world.
Still not sure? Look at what your fellow peers are saying...
iOS User
I love this app so much [...] I recommend Knowunity to everyone!!! I went from a C to an A with it :D
Stefan S, iOS User
The application is very simple and well designed. So far I have found what I was looking for :D
SuSSan, iOS User