Understanding Elasticity
Elasticity formulas show us how responsive buyers and sellers are to price changes. The key formulas are Elasticity of Demand () and Elasticity of Supply (). These ratios tell us how much quantity changes when price changes.
When something is highly elastic, it means people are very sensitive to price changes. For example, if Abby stops buying cheeseburgers after a small price increase, cheeseburgers are elastic for her. On graphs, more elastic products show flatter lines.
Inelastic items (sometimes called "perfectly inelastic" at the extreme) show that people will buy regardless of price changes. Drug users who need their fix don't care much about price increases - making drugs inelastic. Gibson's labor is inelastic if he'll continue working despite wage decreases.
Think about it: The more alternatives available, the more elastic something becomes. If Gibson has many job offers, he won't tolerate wage decreases - his labor supply becomes more elastic!
Different percentage changes can affect elasticity calculations. A price increase from 20 is a 100% increase, while an increase from 110 is only 10%. This matters when calculating how sensitive markets really are to price changes.


