Communicative Competence (Continued)
Discourse competence refers to your ability to combine different speech types and create coherent, unified communication. This includes knowing how to structure narratives, descriptions, arguments, and procedures. It's the difference between randomly stringing sentences together and crafting a logical flow of ideas.
Strategic competence involves using verbal and nonverbal strategies to overcome communication breakdowns. When you can't find the right word, you might use gestures, adjust your volume, rephrase your statement, or even code-switch between languages to get your point across.
We assess communicative competence based on two main criteria: effectiveness (achieving the purpose of speech and generating accurate understanding) and appropriateness (using tact, following social norms, and selecting suitable responses based on context).
You can improve your communicative competence by stating ideas clearly, communicating ethically, recognizing appropriate timing, identifying communication goals, selecting effective mediums, demonstrating credibility, managing misunderstandings and conflict, keeping an open mind, and listening attentively.